Apple store, located on Miloš Forman Square - part of Pařížská Street. A showcase of a brand that prides itself on simplicity of design and operation and on a positive customer experience. A store that combines the main commercial purpose with public education. A place where events and lectures can be held in all weathers; indoors and outdoors. A design that goes with it by leaving some of the exterior areas open to the public while combining the purity of the design in the main view from Paris Street and the outdoor auditorium overlooking the historic buildings of the redeveloped Josefov.
